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At Paperchase, we are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Paperchase may change this policy from time to time by updating this page. We’ll notify you of any significant changes but you should check this page from time to time to ensure that you are happy with any changes.
When Paperchase collect and process your personal data we are doing so on our own behalf, and not on behalf of any third parties. This means that Paperchase Products Limited is termed a data controller under the terms of data protection legislation.
The law on data protection sets out a number of reasons for which a company may collect and process your personal data including:
We may collect the following information:
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We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
Any contact we’ve had - either written, by email, over the phone, webchat or on social media
What you’ve bought, added to your wishlist and what you’ve stored in your basket for another time
Information about how your browse our website and that you give us when you browse our site, including your IP address and device type.
If you link your Facebook, Google+ or Twitter accounts
This information is anonymised and aggregated so we do not identify you but it’s used for improving our website, data analysis, research and improving our products and services.
We do not sell any personal information to any third parties. However we do share your data with the following types of companies so that we can provide our services to you:
If you have said we can, we’ll send you marketing messages by email, SMS or direct mail. Sometimes, we may use purchase history, wishlist or saved items to increase our knowledge or what our customers like, so that we can make sure we’re talking to you about things you’re interested in.
You can stop receiving marketing messages by:
We’ll update your information as soon as possible, but it may take a few days for all our systems to update. We will still continue to send service messages such as order or Treat Me treat updates.
We’ll hold on to your information for as long as is necessary for the purpose for which it was collected or as is required to meet legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our terms and conditions.
At the end of that retention period your data will either be deleted completely or anonymised – for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and planning.
Some examples of customer data retention periods:
When you place an order, we’ll keep the personal data you give us for two years so we can comply with our legal, financial and contractual obligations.
If you’ve not used your account for more than two years, it will be flagged as inactive and we’ll contact you to ask whether you want to keep it open. Unless you reply to say ‘yes’, we’ll close the account and delete or anonymise the personal data associated with it.
See our Data Retention policy for more details.
Your rights relating to your personal information:
This policy is regularly reviewed and any major changes will be communicated directly to our customers.
Last updated 18/05/2018 .
© 2018 Paperchase Products Ltd. All rights reserved.
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